CLIENT
Oxipital AI
ASSETS
Video series
Teaser ads
What does a chicken processing plant have to do with the multiverse?
As it turns out, everything.
When I was approached about writing a video series about AI-powered food quality control, it sounded like a hard pass. Bo-ring.
But after chatting with the client, we discussed a different way in. A unique way to tell the story. Something fresh and fun. Not just a VO spouting off specs, like Mr. Spock technobabble.
The idea was pretty simple. Show four people at a processing plant (from a line worker to a CEO) having their worst day ever. Then bring in their future selves to give them a little a pep talk and help them resolve the problem. All in 2 minutes.
And the hero of the story, of course, has to be the new AI tech. Add in a snarky, omniscient VO to help drive the plot, and you've really got a video series worth watching.
***********Explainer Video
"All About Oxpital AI"
See how visual AI supercharged operations for the team.
*****Freddie — Line Manager
"A Total Non-Event"
Total chaos on the line? Not anymore with visual AI.
"The Answer Man"
Yield's down. Waste's up. Freddie fixed it fast with visual AI.
*******Pierre — QC Operator
"Beep Boop"
Pierre was winging it, now he's crushing it with visual AI.
"More Speed"
QC was slipping, but now Pierre's setting plant records.
***Jess — Operations Manager
"Poultry-Palooza"
Jess was the plant paparazzi until visual AI stepped in.
"Don't Label Me"
Product labeling? It's not a nightmare for Jess anymore.
***********Steve — CEO
"People Problem"
See how Steve powers production and empowers his team.
"Wings of Excellence"
Steve was tired of running his plant by the book.
Lincoln – Luxury Uncovered Test-Drive Event (1/2)
Lincoln – Luxury Uncovered Test-Drive Event (2/2)
Lincoln – Share the Drive Mobile Experience
Lincoln – Luxury Uncovered App
Lincoln – Re:Style Your Drive Mobile Experience
To improve re-engagement for their customers who had taken a test drive, Lincoln recorded the drive experience, allowing drivers to see and relive their reactions.
Following the test drive, customers could stylize and mix their test-drive clips, before sharing on social media.
