CLIENT
Zipcar
Staples
Okay, here's my wild, overgeneralization about writers: We either like to go short or long with our copy. Copywriters love it short — headlines, social posts, UX copy, emails. Journalists? They go long — blogs, articles, manifestos, Tolstoy-esque think pieces.
As a weird hybrid of the two, I can play in both the deep and shallow ends of the writing pool. Though, every now and then, a lifeguard needs to dive in and drag me out.
Give me some punchy campaign headlines in the morning and a blog post after lunch, and I'm one happy dude.
Here are some articles I've crafted over my career.
Staples Business Blog
I’ve written and reviewed dozens of articles for the Staples Content Hub and Small Business Blog, tackling everything from cool holiday parties to hot zone desks. My goal is to bring a fresh, fun voice and unique perspective to every piece I write. Since the original article links are no longer active, I’ve republished my favorites on Medium.
Immortal Dad
In 2024, I gave this eulogy at my dad's memorial and decided to publish it on Medium.
*********Immortal Dad
Ziptopia Blog
Zipcar needed a blog refresh to make content more scannable and showcase their commitment to sustainability. I worked with them to reimagine their editorial approach, crafting easy-to-digest articles that highlighted key takeaways, engaged readers and told Zipcar's story in a meaningful way.
*****Zipcar Blog Post — Emily's Way
